GRAPHIC THEMES - Ocean Creatures

 

Ocean creatures continue to inspire across all levels of the childrenswear market this Spring Summer. 

 
 
Fresh Navy and White prints, with a casual, playful feel on soft jersey and slub terry.    H&M   and   GAP   

Fresh Navy and White prints, with a casual, playful feel on soft jersey and slub terry.  H&M and GAP  

 
 
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SOFT & PLAYFUL - All over prints and stripes combine to create easy to wear garments in classic colour combinations. Detailed line drawings, one colour prints and hand drawn illustrations are all popular.

Seasonal colours including neons are added to stripes and details, providing news value and broadening customer reach, alongside traditional easy-to-wear colours, such as navy and white. 

 
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BOLD AND PLAYFUL  -  From Boden’s Summer 18 boyswear collection. A very playful, modern take on summer holiday themes. Beautiful embroidered appliqués, neon details and a bright, tight colour palette.

 

For detailed analysis of current and emerging tendencies influencing the childrenswear market you can contact me here, I would love to hear from you . 

Kate Williams